GameStop $4.5 Million Tracking Pixel Settlement

Facebook members with a public profile using their real name who purchased a video game from GameStop’s website may qualify to claim up to $5 in cash or a $10 store voucher from a class action settlement.

GameStop Inc. agreed to pay $4.5 million to resolve a class action lawsuit alleging it disclosed customers’ personally identifiable information to Facebook via the Meta Pixel without their consent and in violation of the Video Privacy Protection Act.

Who is eligible to file a GameStop claim?

Class members must meet the following criteria:

• They purchased a video game from the GameStop website between Aug. 18, 2020, and April 17, 2025.
• They were a Facebook member at the time of purchase.
• They maintained a public Facebook profile using their actual name at the time of purchase.

Class members who made multiple qualifying purchases are still considered a single class member and may only submit one claim.

How much is the tracking pixel payout?

Eligible class members can choose one of the following:

• A cash payment of up to $5
• A voucher for up to $10, which can be used on GameStop’s website

The actual payment amount depends on the number of valid claims and settlement costs.

How to claim a GameStop class action rebate

Class members can file a claim online through the official settlement website or download, print and complete a PDF claim form to mail to the settlement administrator. The claim deadline is Aug. 15, 2025.

Settlement administrator's mailing address: GameStop VPPA Settlement Administrator, P.O. Box 4129, Portland, OR 97208-4129

Proof and information required

• Class members must provide proof of their Facebook account by providing their Facebook profile URL or by uploading a screenshot of their Facebook profile.
• To file an online claim, class members must provide the unique ID from the email notice they received.

Payout options

• Cash payments will be made via Zelle, PayPal or Venmo, according to the class member's selection on the claim form.
• Vouchers will be credited to the GameStop account associated with the class member's email address. Those who do not have an account can create one for free. The voucher will expire one year after it is issued.

$4.5 million settlement fund

The $4,500,000 settlement fund includes:

• Settlement administration costs: Up to $500,000
• Attorneys' fees and expenses: Up to $1,500,000
• Service awards to class representatives: Up to $5,000 each ($10,000 total)
• Payments to eligible class members: The remainder of the fund

Important dates

• Deadline to file a claim: Aug. 15, 2025
• Deadline to object: Aug. 15, 2025
• Final approval hearing: Sept. 18, 2025

When is the data privacy settlement payout date?

Payments and vouchers will be distributed 55 days after final approval and the completion of any appeals process.

Why is there a class action settlement?

The class action lawsuit alleged GameStop shared customers’ personally identifiable information with Facebook via the Meta Pixel without obtaining proper consent and in violation of the Video Privacy Protection Act.

GameStop denies any wrongdoing but agreed to settle to avoid the risks and expenses of ongoing litigation. The settlement provides compensation to affected customers and requires GameStop to make changes to its website practices regarding the pixel and video game purchase data.

Sources

1. Class Notice
2. Settlement Agreement
3. Settlement Website FAQ