Adena Health System Pixel Tracking Class Action Settlement

Individuals who logged into their Adena Health System patient portal between Nov. 1, 2022, and June 3, 2024, may be eligible to submit a claim for $21 and privacy monitoring from a class action settlement. The settlement class includes approximately 82,423 people.

Adena Health System agreed to settle a class action lawsuit alleging its use of third-party tracking technologies, known as “tracking pixels,” on its web pages violated certain privacy laws. The plaintiffs claim the tracking tools used led to unauthorized disclosure of patient protected health data to third-party companies, which included Meta and Google.

Who can file a claim for a privacy settlement payout?

Class members include all patients of Adena Health System who logged into its patient portal between Nov. 1, 2022, and June 3, 2024.

How much is the class action settlement payment?

• Cash payment: All class members can submit a claim to receive a one-time cash payment of $21.
• Privacy monitoring: All class members can elect to receive one year of CyEx Privacy Shield Global, which includes dark web scanning, compromised password scanning, VPN, password manager and additional online privacy tools.

How to claim a class action rebate

To receive a settlement payment, class members can file a claim online or download, print and complete the PDF claim form to mail or email to the settlement administrator. The claim deadline is March 6, 2026.

Settlement administrator’s mailing address: Adena Tracking Tools Settlement, c/o Settlement Administrator, P.O. Box 25226 Santa Ana, CA 92799, info@AdenaPixelSettlement.com

Required claim information

To submit an online claim, class members must provide the unique ID and password from the settlement notice they received.

Payout options

• PayPal
• Venmo
• Zelle
• Virtual prepaid card
• Paper check

Adena Health settlement fund breakdown

The settlement fund will include:

• Settlement administration costs: To be determined
• Attorneys’ fees and costs: Up to $555,000
• Service award to class representative: Up to $2,500
• Privacy monitoring: Cost determined by the number of claims filed
• Payments to approved claimants: Total determined by the number of claims filed

Important dates

• Opt-out deadline: Feb. 4, 2026
• Claim deadline: March 6, 2026
• Final approval hearing: May 29, 2026

When is the Adena Health System pixel privacy settlement payout date?

The settlement administrator will issue payments and privacy monitoring services approximately 61 days after the court grants final approval of the settlement.

Why is there a class action settlement?

This class action lawsuit alleged Adena Health System used third-party tracking pixels on its website in a way that violated certain privacy laws. The plaintiff claimed this practice compromised patient privacy and shared protected health information with third-party companies without approval.

Adena Health System denies any wrongdoing, but both sides agreed to settle to avoid the expense and uncertainties of continued litigation.

Sources

1. Settlement notice
2. Settlement FAQ
3. Settlement claim form